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Google’s Matt Cutts: Guest Blogging Abuse & Spam On The Rise

Google’s Matt Cutts posted a video today on the things one should avoid when doing guest blogging. The main point he made was that guest blogging, on a whole, is “growing” in terms of the spam and...

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It’s True! Bing Ads Allows Use Of Exclamation Mark In Ad Titles

After reading the news yesterday that Bing Ads has made a change to its Editorial Guidelines prohibiting third-party sellers from appearing as an original brand, I noticed this notation in the change...

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SearchCap: The Day In Search, December 10, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: It’s True! Bing Ads Allows Use Of Exclamation Mark In Ad Titles...

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Brand Bias: 70% Of Consumers Look For Known Retailers When Doing Product...

New research from Search Engine Land and SurveyMonkey shows that consumers have a definite brand bias when it comes to searching for products online. According to data from a survey conducted last...

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Don’t Dismiss Broad Match: It’s Come A Long Way

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This Holiday Shopping Season, Searching Google For “Pearl Necklace” Leads To...

Canadians using Google to find the perfect pearl necklace for their significant other this holiday season may be in for a rude surprise. If you search for pearl necklace on Google Canada, the first...

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Analyst Gives Both Google Now And Siri A “C+”

Piper Jaffray financial analyst Gene Munster performed his now annual comparison of Google Voice Search/Google Now and Siri to determine which one performed better. Using 800 queries under a variety of...

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SearchCap: The Day In Search, December 13, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: New Bing Ads Solution Center at Search Engine Land We are...

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Retailers Spending Record Levels On Paid Search In 2013 Holiday Season

An early look at the paid search performance this holiday season shows retailers invested at record levels, beginning earlier, and are realizing new levels of revenue from their paid search efforts...

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Report: Google PLAs Deliver 4X Revenue Lift For Retailers In Early Holiday...

It’s probably not too surprising to hear that retailers have doubled their year-over-year spend on Google product listing ads this holiday season thus far. After all, the paid format of Google...

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